Lesser-known hill stations and spiritual destinations saw a surge in bookings this New Year, according to Ritesh Agarwal, Founder, OYO Rooms. Locations like Coorg, Mussoorie, Shirdi, and Ajmer experienced significant growth. OYO’s global bookings increased by 58 per cent compared to 2023, with over one million users on New Year’s Eve, contributing to the company’s profitability, further boosted by the G6 Hospitality acquisition. Agarwal shared the insights on social media.