Marriott International has globally launched its new collection brand for the midscale and upscale lodging segments – Series by Marriott. The new brand marks its initial launch through a founding deal with Concept Hospitality (CHPL) in India, a key growth market for Marriott.
Anthony Capuano, President and CEO, Marriott International shared, “Meeting the needs of regional travellers embodies the spirit of the newly launched Series by Marriott brand.”
He added, “We are thrilled to launch Series by Marriott through our founding deal with CHPL. This deal will help meaningfully expand Marriott’s leading position in India, a key market for the company. We see this multi-unit conversion deal as a strong foundation as we look to accelerate growth of the Series by Marriott collection in additional markets around the world.