MakeMyTrip has emerged as top choice for booking hotels, favoured by almost half of urban Indians (48%). Booking.com follows as the second most popular platform at 27%. Goibibo picked third spot with 18% while EaseMyTrip and Yatra garnered the fourth spot with 17%. Agoda took away the fifth spot (15%), according to the YouGov Surveys. This study was conducted online between August 13 and 16 2024, with an online sample of 2020 urban Indians, using a questionnaire designed by YouGov.