The Hospitality Purchasing Managers’ Forum has entered into a strategic Memorandum of Understanding with the Wine Growers Association of India, a leading body representing Indian wine producers. This collaboration marks a significant milestone in enhancing procurement expertise, product knowledge, and global sourcing capabilities for hospitality professionals in India.
The MOU was officially signed today, solidifying a commitment to mutual growth, knowledge sharing, and industry development. The partnership will focus on creating specialized training programs, fostering direct engagement with wine producers, and streamlining the procurement process for quality wines within the hospitality sector.
Speaking on the occasion, Dr. Nitin Nagrale, Founder and General Secretary of HPMF, expressed enthusiasm about the collaboration:
“This partnership with WineGAI is a game-changer for hospitality procurement professionals. By bridging the gap between wine producers and Indian hospitality buyers, we aim to elevate industry standards, improve product accessibility, and drive excellence in procurement practices.”
Ashwin Rodrigues, Secretary, Wine Growers Association of India (WineGAI), emphasized the significance of this association:
“India’s wine industry is evolving, and the demand for quality wines in the hospitality sector is growing. Through this partnership with HPMF, we look forward to empowering procurement professionals with knowledge, expertise, and access to a diverse range of Indian and global wines.”
Sunil Kuttan, Project Lead HPMF Future Vision and Legacy for this initiative, highlighted the operational impact of the collaboration:
“This MOU is a crucial step toward streamlining the procurement of wines for the hospitality industry. Our goal is to simplify access to high quality products, provide in depth training, and create a seamless bridge between wine producers and hospitality buyers.”
The partnership will facilitate exclusive masterclasses, procurement training programs, networking events, and market intelligence reports, ensuring that HPMF members stay ahead in the evolving landscape of beverage procurement.
The MOU signing event was attended by key leaders from both organizations, industry stakeholders, and hospitality professionals, marking the beginning of a dynamic and fruitful collaboration.