Fairmont Hotels & Resorts unveils a new global campaign “Experience The Grandest of Feelings” that celebrates the luxury brand’s historic origins and its extraordinary locations across the globe. Directed by world-renowned director Nathalie Canguilhem, the campaign stars Academy Award winning actress Susan Sarandon in the role of global brand ambassador.
The tradition of thoughtful hospitality amid spectacular scenery around the globe firmly roots the new campaign in the brand’s commitment towards nature and its preservation. “Travel is truly one of the most unique unifiers and equalizers. The how, why, and where we travel is unimportant: the transcendent act of traveling – no matter how far – opens up the mind to diversity and inclusion that boldly drives society forward,” says Mansi Vagt, Vice President, Fairmont Hotels & Resorts. “Experience The Grandest of Feelings celebrates just that and captures the essence of all things Fairmont no matter the destination – city center, island retreat, and everything in between. The overriding sensation is being in a place that has meaning and feeling.”