Ananta Hotels & Resorts plans to invest up to ₹450 crore to develop properties as part of its expansion strategy to have 50 hotels and resorts over the next five years. The company is targeting tier II cities for expansion with the aim of tripling its revenue from ₹250 crore over the next five years.
Ashutosh Goyal, Director, Ananta Hotels & Resorts shared, “We do not want to just sign properties in cities that are already well known. We want to touch tier II cities, which are unexplored.”