Wines and spirits biz forges ahead

ProWine Mumbai 2022 exuberated latest trends in the wines and spirits business thereby garnering accolades from the industry stakeholders.

HT Bureau

ProWine Mumbai 2022 ended on a strong note and witnessed vibrant attendance of dignitaries, large hoteliers, prominent restaurateurs, and bar owners, importers, distributors and retailers, sommeliers, chefs, and food & beverage teams.

The event which was jointly organised by Messe Düsseldorf India and All Things Nice kickstarted with the popping of Champagne Laurent Perrier and a ribbon-cutting ceremony attended by dignitaries from Consulate General of the Argentine Republic, The US Consulate General Mumbai, Australian Consulate General Mumbai, Consulate General of France in Bombay, Consulate General of Ireland Mumbai, Consul General of Chile in Mumbai, ProChile Trade – Mumbai, Ambassador of Chile to India, Ambassador of Portugal to India, The Spanish Embassy, Consulate General of Ireland, South African Consulate General, Department for Trade and Investment – South Australia and Business France among others.

Thomas Schlitt, Managing Director, Messe Düsseldorf India, stated, “With representation from national as well as international brands from 19 countries, ProWine Mumbai 2022 has set a new benchmark for the industry. With a tasteful blend of Masterclasses, Exhibition and Networking night, ProWine Mumbai 2022 has once again, successfully created a much-revered platform for the industry to meet, network, and taste.”

“This year ProWine Mumbai exceeded all our expectations. In its second year, we had a record number of exhibitors with participation from all over the world and a record number of visitors too. The Masterclasses were well attended, and The ProWine Mumbai Night was a successful networking evening. We are intent on creating the biggest and most comprehensive platform—one that can compete on a world stage—to promote wine, spirits and craft beverage businesses, brands and awareness in India,” said Nikhil Agarwal, Founder, All Things Nice and Co-organiser of ProWine Mumbai.

Trade visitors came from all relevant sectors, from small top restaurateurs to wholesale importers. It witnessed an encouraging response from the industry with participation of over a thousand brands from across the world covering wines, spirits, craft beverages, and allied segments. Participating countries included Italy, Armenia, Austria, Switzerland, Hong Kong, United Kingdom, Mexico, Finland, Germany, and India among others. ProWine Mumbai thrived on its comprehensive range of products from the wine and spirit industry and its visitors who turn this into success for their business.

ProWine Mumbai featured over 150 companies showcasing 1,000 plus brands across 19 countries and 4,140 attendees from the industry. The exhibition buzzed with tastings and conversations as the industry caught up with each other and facilitated business meetings. ProWine Mumbai succeeded in putting together a platform not just for business meetings but also for people in the trade to be introduced to new products that are now available in the Indian market.

On showcase was an array of wines well represented by brands from India and many countries across the world. The French Pavilion led by Business France as well as country pavilions from South Australia, Portugal, Chile brought in their country wine makers and provided access to visitors to meet the wine producers digitally throughout the day. In the spirits section, visitors were able to taste and meet producers of gin, vodka, single malts, rum, tequila, mezcal, and beer. The highlight for visitors seemed to be the innovative cocktails that imbibed fresh ideas and were artistically curated. Also on display were bar and glassware products and premium drinking water bra

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