IHG collaborates with MSME Business Forum India to offer IHG Business Edge program, designed specifically for the small-to-medium enterprise (SME) and help them make the best decisions for their businesses. It provides a centralized portal with tailored content, insights about a customer’s travel spend, and the ability to network with businesses mirroring the MSME segment. Conceptualized and designed as a ‘Simple Travel Solution’, it will allow MSME’s and their employee’s autonomy, recognition and IHG rewards benefits across the globe.
Elaborating on the collaboration with IHG Hotels & Resorts, Mr. Ravi Nandan Sinha, Director Of Development & Board Member, MSME Business Forum India said, “Contributing 8% to GDP, 45% to the industrial output and 40% to exports through more than 57.7 million enterprises, MSME segment is the real backbone of the Indian economy. We are committed to leverage our network hub of erstwhile corporate executives, investors, and industry experts to enhance profitability for MSME and SME sector. As a key step in this direction, we are pleased to partner with IHG Hotels & Resorts and are positive that the IHG Business Edge Program will help strengthen our efforts to drive long-term growth of the MSME sector through bespoke solutions.”
