As part of its expansion strategy centred on experiential tourism and premium hospitality, Brigade Hotel Ventures has outlined plans to invest around ₹1,000 crore in Karnataka over the next five years. The announcement comes as the company marks the 10th anniversary of Grand Mercure Mysuru, its flagship property in Mysuru.
The company said the proposed investment will be directed towards new projects and modernisation of existing assets in the state. “Mysuru has transitioned from a weekend getaway destination into a robust business and heritage hub. The city has been a key pillar in our strategy to redefine the hospitality experience in South India,” said Nirupa Shankar, Managing Director, BHVL.
